Multidirectional | Sympathetic | Kind
A contemporary ethical clothing line. This idea aims to create eco-conscious clothing and sustainable streetwear.
"INNER ELM" is derived from the elm tree, known to grow and become some of the tallest and largest trees. INNER represents the eco-friendly aspect of the idea. Together they refer to the idea's care for the environment. Just like the idea, Elm trees represent the cleaner, protector, and liberator personality.
Because the idea aims to mix ethical fashion and streetwear so its users can always feel and look good, we chose the name "INNER ELM." Just like the elm tree, the idea will live for years and stand the test of time.